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Martin Hofmann

a personal blog about technology, communications and other stuff that interests me

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Toronto FC Heimspiel

Toronto FC Heimspiel

by Martin · Mar 27, 2011

20110327-095928.jpg

Filed Under: Deutsch

by Martin · Mar 26, 2011

SunBurnt Hand – Sarah Blackwood & Gianni Luminati (Danny Tieger) (by walkofftheearth)

(Source: http://www.youtube.com/)

https://martinhofmann.net/2011/03/26/sunburnt-hand-sarah-blackwood-gianni-luminati/

Filed Under: English

Visual notes from SXSWi

by Martin · Mar 13, 2011

Ogilvy is creating “visual notes” of panel sessions at SXSW Interactive. I especially like the two notes Ogilvy created for “Public Transit Data, APIs and City Governments” and “Social Media Data Visualization: Mapping the World’s Conversations”. The Publishers Weekly blog has more background on the project here.

Public Transit Data, APIs and City Governments - Source: ogilvynotes.com

In Toronto, the use of the city’s open data platform has already led to the creation of a few good projects, including Google Transit for the Greater Toronto Area and mobile apps for the TTC.

Social Media Data Visualization: Mapping the World’s Conversations

Source: OgilvyNotes for Social Media Visualization and Public Transit

Filed Under: English, Ongoing

by Martin · Mar 13, 2011

Heather Nova – Doubled Up

Doubled Up @ Union Chapel London 2009 (via Mahartinba)

(Source: http://www.youtube.com/)

https://martinhofmann.net/2011/03/13/heather-nova-doubled-up-doubled-up-union/

Filed Under: English

by Martin · Mar 6, 2011

walking home last night

https://martinhofmann.net/2011/03/06/walking-home-last-night/

Filed Under: English

Why he loves his 3D printer

by Martin · Mar 5, 2011

This is just awesome. Great presentation design, fantastic delivery of presentation (by a ten year old boy), and a truly interesting topic (3D printers). Needless to say, now I want one too. Came across the MakerBot in a New York Times article.

Alternative video of the presentation available at Howcast

Filed Under: English, Ongoing

Social Media Business Trends

Social Media Business Trends

by Martin · Feb 27, 2011

Dave Fleet presented an overview of the status quo and some of the current trends in social media at Podcamp Toronto yesterday. There are a lot of good thought starters in his presentation, so take a look at the embedded SlideShare deck below.

One best practice he highlighted was the need to “measure outcomes of [social media] activities, not outputs”. While the same is true for all activities related to communications and marketing, it is was a welcome reminder that social media too needs to have a clear business purpose and be integrated into the organization, rather than exist as a standalone or bolt-on activity.

20 Social Media Business Trends in 2011

View more presentations from Dave Fleet

Filed Under: English, Ongoing

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